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by joezydeco 3856 days ago
In the United States it's typically in September or October, in 2015 it was apparently replaced with the Minions Sweepstakes promotion.
1 comments

I'm in the US and I haven't seen any Minions Sweepstakes promotions, just NFL stuff for the past few months.
IIRC, the Minions promotion was in August or September. I don't usually eat fast food, but was in a huge push at work for a major migration, and just needed something "quick". I know I created an account for it, but it was so low-security for me I didn't enter it into KeePass, so can't even tell for sure when it took place.
We definitely had Minions but it was a lot more scaled back.
Haha, "Minions" and "scaled back" in the same sentence. They infected dozens of brands, in the US at least. See https://medium.com/@hassanisms/the-minions-marketing-team-co... for some links and a satirical take on opportunities they missed.