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I think it's proof that google has done an amazing sales job.

Their ML algos really come down to codified, scaled human intuition and decisions. However, to avoid having to answer for them (google has the ability to make or break many internet companies), they repeatedly go on and on about ML and pretend it's just math, as if there is a first principles answer to eg which candle company should rank highest passed down from Gauss.

The reason this is valuable to google is if they admit it is just collective human judgement, governments are much more likely to demand input.