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by tvladeck
3874 days ago
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But using it for non-whole multiples of a year probably is. Also, it both obfuscates the price and creates the impression that you can trial the product without being locked in. If it didn't confuse people (even if only unconsciously), it wouldn't be such a widespread practice. |
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And this is the key observation about those sales practices. Most of them work, because you're being dishonest. You only call it "growth hacking".