[rtl49]

Yes, I understand. My main message is that it seems a software developer need not be a programmer in the sense of writing code as we currently conceptualize it. It isn't hard to imagine a future where ordinary people can create their own software using primarily visual tools, as I presume WordPress developers do.

I'm also obliquely objecting to the lionization of software developers in general, as much software development is glorified plumbing, while some of it is among the most intellectually challenging work available. If one is going to take pride in one's job, I tend to think it should result from the work itself, rather than the job title.

[nofearinc]

I don't mind the job being done by people building products with visual tools. I just believe that the "developer" title has a unified and consistent meaning across different platforms, languages, communities and what not, and new types of services (like composing elements with visual builders) need a new title to avoid ambiguity - say, site builders, webmasters, implementers, super admins or so forth.

That would be more than sufficient - creating a new job group for people with similar skills and service offerings, allowing SMB clients to reach out to those and large businesses connecting with developers.