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by hartator 3877 days ago
> Fast food restaurant In-N-Out, known for its delicious burgers and secret sauce, is suing food delivery startup DoorDash, TMZ reported earlier today. In-N-Out, which filed the lawsuit on Nov. 6, 2015, claims trademark infringement and unfair competition. Basically, In-N-Out wants DoorDash to stop delivering their delicious food because of concerns around quality, food handling and safety.

Why using so many times the word delicious? Moreover, that's not really the scope of the article.

1 comments

Same goes for the DoorDash spokesperson's statement. That blurb had an entropy so close to zero they just could have left it out.

Is this just lazy reporting or is it an effect of the leaking of corporate speech into everyday language? Asked differently: Have we become so used to the marketing jargon that even reporters start picking it up in their articles?

Reporters certainly pick up "sharing economy" jargon, not aware they have been thoroughly co-opted by marketers.
not aware

I wouldn't be so sure.