I live in Austin and have seen many of my coworkers and friends leave for the bay area. Besides interesting work I think there are more opportunities for career growth.
I am in security (but it's similar in many specialties) and while there are very good companies in Austin if I want to to rise become a security architect or director of information security I have to go to the tech headquarters. Companies like Google and facebook may have regional offices but the core innovative security/ai/pl work and executive decision making is being done in the home campuses.
That being said, I would never leave Austin for the SF bay unless it involved a $350k+ salary.
For security you could also look at the DC area, especially if you're an AMCIT who wouldn't mind undergoing an SSBI. The downside is that most of those jobs are playing whack-a-mole with breaches, but for high-paying, high-profile forensics, response and research positions, federal contractors are hard to beat.
I am in security (but it's similar in many specialties) and while there are very good companies in Austin if I want to to rise become a security architect or director of information security I have to go to the tech headquarters. Companies like Google and facebook may have regional offices but the core innovative security/ai/pl work and executive decision making is being done in the home campuses.
That being said, I would never leave Austin for the SF bay unless it involved a $350k+ salary.