[eli]

I guess it was just supposed to tap into general anti-tax (or anti-government) sentiment. I think you were supposed to read it as, "these tax dollars aren't going to benefit you directly" or "the government is going to waste the windfall from this tax so they don't deserve it."

Hard to say for sure. It's a pretty terrible ad on many levels. Even if I were sympathetic to the message, it seems like it would be a bad idea to remind me about the tax-funded things I enjoy when I'm deciding on a tax.