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by wwweston 3899 days ago
If the economic incentives spotify offers are any indication, you may be correct in more ways than one.

(Remember, kids, you're sending a clear signal about what's valuable with your purchases. And if you're using spotify, it isn't the artists whose music you're listening to.)

1 comments

Consumers usually purchase things based on individual needs, not messages they want to send. It is only in rare instances do consumers actually manipulate the market by deliberately controlling what they purchase, the term is called boycott.