[swang]

Xiaomi is eating a lot of Apple's marketshare. And a smartphone is almost a requirement, while having some nice e-scooter would be _nice_ but probably not on everyone's affordable list.

But even so, Apple is Apple, which has spent a lot of money into marketing/advertising their product and has a huge loyal following.

I too am interested in trying this out when I visit Taiwan next, but I just don't see a lot of people who want to line up and pay 2x the cost for an e-scooter. Also while their hardware/software integration are well beyond what gas scooters can do, but its look isn't that much better.

(Personally I am also wary of their vendor lock-in with the chargestations)