[stevedc3]

Author of the piece here. Thanks for the perspective. Note it's interesting that Tesla was able to start out (with a fraction of Apple's resources) by building their first car on the Lotus platform. The mechanical stuff is interestingly not expensive compared to technology R&D at all. Which makes sense when you think about modern manufacturing and materials.

[jasode]

>Tesla was able to start out [...] by building their first car on the Lotus platform.

Well, Tesla Roadster used the Lotus body (shape) but not the engine and drivetrain.

[Mikeb85]

Lotus didn't make the engine for the Elise. The 'platform' is the chassis/suspension.

[sn0v]

Interesting read, thanks for the write up.

Only time will tell how this plays out.