[notatoad]

Unless i'm mis-judging the scale of this thing, that screen looks a fair bit smaller than a kindle. I think it's just techcrunch using "kindle" as a generic word for e-ink display.

[unfletch]

The Amazon exec who introduced the Snowball during the keynote also called it included a "Kindle".

[A010]

Perhaps a mini kindle, I estimate by the image that's about 2x4" max.