[guard-of-terra]

It is very stupid to scare youth with health consequences. For young people, the world "health" means nothing. It's very blank.

It means a lot for senior demographics, and so they happily push measures involving scaring young people with health problems. Which then won't work.

[djhn]

That's a very good point. You can also substitute various other demographics for young people, like lower socioeconomic classes, people heavily discounting their future, impulsive people, etc.

Health disguised as vanity works quite well though. Case in point, current fitness boom.

[njbooher]

The video of the kid who had been drinking and driving, got in a wreck, and had to have a hole drilled in his skull to relieve the buildup of blood was pretty effective for me.