[exodust]

Disappointed in the pricing tactics, and doubt the "50% off" is anything but typical sales bull.

Back in Feb in an interview with Shapiro in the NYT it was stated "desktop laser cutter that it plans to sell for around $2,000". No mention of this being a special 50% off price.

And in May this year on geekdad.com, Shapiro "wants the price to be under $2,500".

Now it emerges that this is actually the "50% off" price for 23 days only, and the actual full price will be $4000 for the basic model?

It begs the question: what happened between May and now that the price of the basic unit has doubled? What happened to the planned "$2000 laser printer"???

Or is the "50% off" just a lie to generate more initial sales, and later we'll see "new fantastic discount slashed from $4000 down to an unbelievable $2000"?

I see a lot of this sales tactic in online tech products. Permanent discount prices, there's always a "deal" happening. The RRP is some mythical price that is never actually reached.