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by coleca
3916 days ago
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I guess I'm not surprised by the lack of EMV capable card readers I still see in the US. Having worked in this space in the past, I am always checking out the payment terminals at the stored I visit. I've even seen some larger merchants that I frequent upgrade their PIN pads recently but to non-EMV capable models. If the big-box stores aren't getting it done there is little hope for the mom & pop type stores who will be forced to either stop taking cards or accept the liability for fraud since it's unlikely the acquiring banks will want to hold the bag for their customers once the card brands pass it downstream. |
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I work in this space, and while both the software and hardware have been ready for some time, retailers are just really slow to change. When you're talking about potentially hundreds to thousands of new card readers at nearly $1k each, followed by many hours of testing new software versions, piloting and rolling it out, etc., it is a significant investment for them to add support for EMV. That said, it's not like this was on short notice. They've had plenty of time (and incentive) to get this done.