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by bduerst 3922 days ago
I'm pretty sure it came from branching out into workspace inventory, like monitor stands, and then jumped into business accessories, like laptop bags and (yes) socks.

The margins are already so thick that they probably only had to sell a few to break even.

1 comments

But I do think, this is precisely the point they are trying to fix. They all seem like logical moves in themselves, but when you look at them in combination, it's clear an overarching strategy is lacking. From Socks to Evernote Business to Recepie capture..