[libria]

Marketing problem-solving and delivering history is linkbait, and I dislike bait-and-switch equally among journalism and retail. It's deceptive and the article doesn't deserve the clicks it's getting.

Name it "An interesting historical chess rule" and let the chips fall where they may. (I wouldn't have clicked that FWIW)

[mark-r]

I didn't click it myself until it got a lot of votes, and now I'm glad I did. It's not hard to figure out why it would be relevant to the audience here. Applying the lesson in a different context might be difficult though.