[radmuzom]

Can you share some examples where the content IS the business model?

For example, I think Joel Spolsky's articles are some of the best content on the web. He does not serve ads because he does not make money from the content, although his content did serve as a form of advertising for his company. That is not a viable option for all content producers.

I am not against ad-blocking, but do not block them myself. If the ads come in the way of obtaining content which I am interested in, I simply close the web page.

[CaptainZapp]

I can think of http://roadsandkingdoms.com/ , arguably the best travel site on the web.

I actually wonder how they sustain themselves.