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by mozumder 3937 days ago
My startup is a fashion magazine. If you look at a monthly fashion magazine's masthead, you'll see a list of 100 people. But I've done everything myself- from sleeping on the floor of the print shop for a week during printing, to photographing runway looks during fashion weeks, to casting, to selling ads, to creating web back ends & JQuery plugins, to art directing & designing fonts, to finding things (clothes/movies/creatives) that are going to be trending in 2 years, to writing and interviewing, everything really..

Currently I'm building individual relationships with hundreds/thousands of top fashion brands - brands most startups would kill to work with.

I had "co-founders" when I started, but they weren't cut out for the brutality and nihilism of the fashion world, and quickly left. It really is a different world, of wealthy old-world people with no commonality with the middle-class. Some of the major luxe fashion brands still avoids the Internet. I don't know of any successful fashion-tech startup.

The whole thing is a fun experience doing it myself... some tasks take longer because of the work involved, but some are quicker because you directly make decisions yourself.

See:

http://www.issuu.com/futureclawmag/docs/issue_6 (with Helena Christensen)

http://www.issuu.com/futureclawmag/docs/issue_5 (with Cindy Crawford)

http://www.futureclaw.com

https://en.wikipedia.org/wiki/FutureClaw

3 comments

I created and manage hiTask, https:// hiTask.com the Team task and project management tool. Started as pure web application 7 years ago it is now platform with multiple components, google and outlook sync, apps for iOS and android. Competing with companies like Asana and Basecamp that employ tens, hundreds of people.
That's impressive. Are you making any money on that? It seems like it would be hard to do.
You have 100 people but did everything yourself? :S
That's not what he said ...
Yep that's why I was asking what he meant...
Yeah, it wasn't written clearly. I think what was meant was "A major monthly fashion magazine has 100 people on staff. I am the only staff member for my fashion magazine."