[Tloewald]

Well, first of all Apple could do it and fail. They're done that before. They're confident/arrogant/audacious enough to try things that they can't pull off.

Also, they could take a two-pronged approach -- cherry-pick talent from Intel, nVidia, etc. and offer them the opportunity to leapfrog baggage from the past. How much of the difficulty of moving the x86 platform forward is a result of the ludicrous amount of cruft? Grabbing a few of the smartest people and narrowing your focus to an easier problem gets you a long way.

Apple has managed to outpace the entire industry (including Intel) with its customized ARM cores (getting to 64-bit over a year ahead of everyone, and take a look at benchmarks between Apple's Ax CPUs and rivals usually running at far higher clocks with more RAM and sucking more power), and it got there by cherry-picking talent, omitting stuff it didn't need, focusing on design, and treating fabs as a commodity.

Looks like interesting times ahead.

[spiralpolitik]

Broadwell slipped by several months meaning that Apple couldn't do their traditional pre Holiday refresh in 2014. I believe the Skylake chipsets that would allow Apple to switch to using USB-C for the Pros aren't available until next quarter meaning it's possible that Apple could miss another fall refresh.

Given that the holiday quarter is Apples best season you can probably make bets that they are at least exploring their options.