[jasonbarone]

I've heard it directly from the people that work at these large companies. The reality is Squarespace (and other platforms like it) offer a user experience that's perfect for the non-technical people who actually manage these websites, and the entire infrastructure is effectively outsourced for $20/mo, which is insane.

[robbiemitchell]

Exactly. Large tech companies hire people to build products, not spin up landing pages. If it's possible to outsource so marketing and launch teams can work independently, it's a good move.

[omouse]

On the other hand, small companies waste $$$ hiring people to spin up landing pages and build small widgets that could have been bought off the shelf (email forms, payment forms, payment integration are all plugins).