[dkersten]

Don't forget that they get a good chunk less than 72k. You gotta factor in KS' cut and the cost of obtaining and shipping the physical rewards.

I feel like a lot of people underestimate the work/cost involved in physical rewards. I remember reading a game devs blog post about the subject.

[tcdent]

Definitely not enough cash.

Overwhelmed by rewards seems to be a common failure on KS. The list he rattles off in this case is quite extensive, and the postage cost is all that's preventing it from being sent. I wouldn't be surprised if they have 10k into rewards alone, especially when you account the time spent developing them.