[Avshalom]

>See, I really like markets, and I have a problem with phrases like:

>> I like reading techcrunch, but would never pay for it.

Like most people in the world I can't trade time for money beyond a certain threshold AND I can't usually use that money and earn it simultaneously. While my attention is also limited it's something I can split so many people can pay for a small portion of my attention while I am simultaneously using whatever those fractions of attention are paying for.

Thats why "What I'll Spend Money On" is not the same as "What I Like" (in this case, there are of course various other situations in which they are different for other reasons)