[nostromo]

It also depends on your market.

If ProductHunt disappeared tomorrow, I'd be sad, but that's it.

Stripe and Parse on the other hand both needed to signal strength to their customers from day one. There are many customers that would not entrust their payment details with getstripe.ly.

[corobo]

I've never really thought about it until now but I don't think I'd even pay for a service on .ly et al even if it was using stripe/PayPal

Maybe I'm just getting old but the .com wins it for me, at an absolute push for online services I'll trust a .net

[pbreit]

.ly is particularly bad because Lybia's maintenance is a real risk.

[CmonDev]

What about https:\\ though?

[corobo]

It's trivial to get a cert for HTTPS. That doesn't tell me if the people behind the site are trustworthy, security conscious or going to be around in a year's time

I know that the dotcom doesn't do that either, it's not a rational thing - just a thing