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by jim_greco
3971 days ago
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I have some personal experience with this. Our company is Direct Match. We used to use the directmatchx.com website. Adding an X on the end isn't that odd in the trading world, but we would get comments on it all the time. directmatch.com ended up costing us $8k and well worth the purchase. For me it came down to, how can I tell customers, recruits, or investors that I'm going to be this huge impactful startup if I didn't even own the .com of my name? I couldn't. And now I never get a question about if my company's name is "Direct Match X" or why there's an X at the end of the domain name. |
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