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by dchuk 3975 days ago
Apple Music has literally no paying customers yet, as they are all on free trial. I'm sure they will see a considerable churn from current numbers once people start getting charged and canceling.
1 comments

All of Apple's previously paying Beats customers are in the 3 month free trial. Once that trial ends I'll bet those customers continue paying. I know I will.
When Apple acquired Beats Music, it was "believed to count just 300,000 paying subscribers."[1] That's about 3% of the current total Apple Music subscribers.

[1] http://appleinsider.com/articles/15/01/12/apples-beats-music...

Yea, those were the reported numbers up to the end of December. I'll bet that their subscriber numbers started going up after that as users joined following Apple's acquisition, I know I did.
Why would Apple acquiring them incite an uptick in subscribers?