[otto_ortega]

Thanks for your reply, I think that point #3 is where I always get stuck. It's difficult to identify "pain points" that appeal to a good number of people without being too obvious that someone else has already implemented a solution for them.

That balance between something that enough people need so it's viable to implement as a SaaS and so many people need it that there are SaaS businesses offering already.

[navanit]

I don't think finding a unique SaaS idea is the way to go. You're better off studying the competition and trying to see how you can sufficiently differentiate your offering from them and creating an overall better service.

If you or your team have strength or experience in marketing, you can even create a clone and out-execute them on the customer acquisition front.

There are still vast swaths of businesses that use paper and pen and Excel for many things. So your competition will not be other SaaS offerings but, in fact, no solution at all and not even looking for one. Converting them to your solution is the hard part.

[otto_ortega]

Yes, I have had the intention of just cloning a couple of services, but then again trying to win on the customer acquisition front seems to be another difficult matter.

Most SaaS businesses use the exact same techniques: Cold calling, cold e-mailing, ads... so the differentiation factors are very narrow.