[sayangel]

we've definitely seen architects get real value from VR beyond the novelty. That's definitely one of the harder parts of being a VR company at this stage. Getting people to adopt because its actually valuable and not because it's cool or because they want to be the first.

Some of our customers are using it to analyze the impact of re-arranging work spaces or to communicate why design A while more expensive is better than design B. We've been working on and are really excited about using VR to A/B test physical spaces. We do it for websites, why not for the spaces we live in every day?

a cool case study:

www.interiorarchitects.com/blog/the-future-of-architectural-renderings-at-ia-is-in-virtual-reality/