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user: sbachman
created: 2016-04-05
karma: 390

submissions:

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Is Google's MMM platform Meridian a gift to marketers or another dead end?
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Faddom raises $12M to help companies map IT infrastructure wherever it lives
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As cloud tech gets pricey, can “hybrid cloud” save the day?
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AI or BS? How to tell if a tool uses artificial intelligence
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Digital attribution is dead – marketers will need econometrics in 2023
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New IT tool for for mapping physical network devices
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It's time to fact check the big pandemic trends predictions
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20 years after the birth of sports streaming, here's advertising's future there
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How digital marketing is directly contributing to climate change
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Application Dependency Mapping: The Complete Guide
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When marketing theory meets the real world in a tech startup
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Why NFX Invested in Faddom: The Startup Helping Companies Map IT Networks
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Crypto influencers getting paid in dollars reveals the industry's sleaziness
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Marketers rarely get what they pay for, Gannett ad debacle was just the latest
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In 2022, should B2B content marketers focus more on advertising?
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Supply chain crisis a reminder of marketing’s forgotten priority – place
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The myths and realities of using brand purpose in marketing
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Professional certifications, not universities, are the future of marketing
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The Taliban’s new three-pronged PR strategy is a temporary ruse
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Euro 2020’s two biggest lessons for marketers and media planners
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As m-commerce takes the world contactless, should agencies follow suit?
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Snap should abandon Spectacles but keep augmented reality
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A look at Burger King's sales performance after those controversial ad campaigns
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A new vegan cheese OOH ad shows the importance of brand equity
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The right and wrong ways that marketers can use Clubhouse
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How Israel launched a world-leading Covid-19 vaccination campaign
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2020’s surprising top three marketing trends (TV is up, smartphones are down)
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