For anyone who enjoyed this article, here's the holy grail of company name etymologies:

http://en.wikipedia.org/wiki/List_of_company_name_etymologie...

More interesting than how they got thier names is what these companies were doing before their names got famous. For example on this list there are decendants from a pulp mill, dried fish exporter, and a playing card maker.

> 10. Seiko: The watchmaker takes its name from a Japanese word meaning 'exquisite' or 'success'.

It does not mean 'success' in this case.

And it's rather 'precision work' than 'exquisite'.

BTW the old Canon logo is quite lovely, isn't it.