In an attempt to explain this, I show a message ('Click "Connect" to start using YouRad.io, or scroll right to learn more') if you haven't scrolled after a while (7 or 8 seconds, I think).
Horizontal scrolling is annoying, and it's becoming sort of a trend... I've seen this in a few sites in the past few weeks, including the redesigned MySpace.
It's confusing and it doesn't add anything to understanding or experience. One of those things that you can do, but probably should not...
Cool as a proof of concept- realistically I'd be stunned if this didn't punish your conversions.
The scrolling experience was klunky, and because of the way it cuts off text, you're forced to completely load the new frame and drop all context from the last..
You'd be stunned if you saw the previous landing page as well.
I'm with you on the scrolling experience though - I will try to implement a snap-to-center (or make the panels smaller)
That's true on iOS as well (probably). I am not capturing touch events. On the other hand, the app isn't mobile friendly, so this isn't top of my priorities list right now.
That seems like the only time you'd want horizontal scrolling; given that most other computer mice don't scroll left-right and that many laptop touch pads can't either.
If the news page hadn't explained that using the scroll-wheel will scroll the page horizontally, I wouldn't have known to try it.