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In Age of Twitter, NBC Rewrites Olympic Playbook (online.wsj.com)
4 points by kevinpacheco 5080 days ago
1 comments

"Instead, every Olympic event will be available live online for cable and satellite subscribers, who will be able to select events from a menu at nbcolympics.com."

And then they lost me… I don't have cable TV. I can get NBC free over the air, but watching online will cost me money. No thanks. I wonder if pre-Comcast NBC would've had this ridiculous requirement.

Right. So you are not their customer but you will continue to get it for free over the air like everyone else who wants to wait for it to be broadcast. Paying customers will have the option to see it live if they want. Isn't freedom of choice awesome!
You have minimal perpsective. NBC has been selling parts of the live Olympic coverage on cable for years