Is putting social media features and real time location tracking (from a quick glance at the website) on the literal wrists of toddlers what's best for them? I get that they're all super technically literate from extremely young but targeting children this young feels uncomfortable/irresponsible.
It's completely controlled by the parents: who they can communicate with, etc. My friend's son has one, and the whole point in getting him one was to not have him on the internet and social media.
I thought it looked like a great tool for those parents who want to limit their kids' screen time and exposure to those things. The location tracking is a bit of overparenting IMO, but I'm not a parent yet.