Looks intriguing, although I don't know if Smirnoff deserves to be #2 for Vodka. It would be interesting to see how the sentiment analysis works and why influences the score.
Yeah what we're seeing from the data is folks are passionate about the brands they love (alcohol especially).
The score is influenced by positive mentions of that brand. Brands are lower on the list because they have less % of positive mentions than other brands.
Cool! Needs more categories: DSLR's, games, books, developer tools, etc., though I suppose you're limited by what people are tweet/facebook/gplus -ing.
Yeah we're actually looking into what categories to expand into. Thanks for the tips!
Yeah that limit is correct, but almost all the things you listed are common discussions on the social web. The great thing is that we can query the entire social web, analyze the data and spit out a rank. So our only limit is the entire social graph.
We also are about to release our comparison systems: https://s3.amazonaws.com/screenshots.angel.co/25/30340/0e187...
And our sentiment analysis engine is open source:
http://github.com/Tawlk/synt
We have released a lot of other open source code, and are also about to open up for more hiring :-)