I'm glad to see a news organization emphasizing this point. I bring up physics in conversation with my friends, who aren't as familiar with the subject, perhaps more often than I should. On more than one occasion, they have remarked on how it seems such a waste to simply find evidence of a single "god particle." They're often fascinated by the amount of openness this project has achieved, in addition to the many, many experiments and projects that are utilizing this incredible machine.