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Twelve points for the perfect or ideal business (members.tip.net.au)
2 points by jibbers 1121 days ago
1 comments

Historically it's interesting just how raggedy and static this outline is.

We have a more penetrating word for what they are reaching for here: "Moat" or Durable competitive advantage – Invest in companies that have a unique selling proposition which makes them difficult to replicate. This could include patents, brand loyalty, economies of scale etc.