So the basic idea is to programmatically set a "floor price" at every revival, and penalize everyone that sells their tokens at a price lower than this "floor" in 50%... So it's a ponzi scheme down to the core, the rules of the "smart" contract itself try to enforce it. Every time I think the crypto world can't get more scammy I'm always, always wrong.
Sorry not my project but it seems how it works is that when there an ATH, the price floor is set 80% of the ATH. People can still sell, and it protects investors money, for those that are in for the long term.
So, it the price of the coin is going down 60%, I'm not only lose the 60% but also a additional 20%! And if the buyer resells the coin, s/he will get a 50% penalty unless the price increased enough. When this coin crashes, it will crash extra super fast and set a new record.