I would try and look at consulting and your business as two separate things/projects. Consulting is consulting and product development is product development.
The way I've tried to manage it is my day job is my day job and building products is what I do at night or in my spare time. It takes longer but there is a clean separation and it forces you to focus on the most important stuff and less busy work.
The way I've tried to manage it is my day job is my day job and building products is what I do at night or in my spare time. It takes longer but there is a clean separation and it forces you to focus on the most important stuff and less busy work.