The author makes a lot of good points about how these apps don't fulfill the needs of their customers in various ways, but to attribute this to sexism seems like a stretch. Software being badly designed, inflexible, and out of touch with the needs of users is the norm rather than tye exception.

So a limitation of the data model of a free app turns into a rant about the fact software is no longer focused on providing useful tools but instead have become a way to trick people into using a surveillance system...

Ok, that’s good and all, I can get on board. I don’t see how that makes it a gender issue.