On the one hand, it feels wrong to demand Facebook regulate content sent via it just because they profit; you could say the same about telecoms being “dumb pipes.”
On the other hand, Facebook clearly does not want to be just infrastructure; they try to maximize page views and time spent on the site and profit in a much more direct way from popular but horrible content than do ISPs. And they selectively promote content of their own, unlike ISPs (at least until recently!).
In the end I think it comes down to this: if you want to have control, you need to accept responsibility. If you are OK with relinquishing all control, we can negotiate.
On the other hand, Facebook clearly does not want to be just infrastructure; they try to maximize page views and time spent on the site and profit in a much more direct way from popular but horrible content than do ISPs. And they selectively promote content of their own, unlike ISPs (at least until recently!).
In the end I think it comes down to this: if you want to have control, you need to accept responsibility. If you are OK with relinquishing all control, we can negotiate.