Please, cut it out with the bullshit. This guy played a negligible role in the Arab Spring. The only reason he received the media attention he did was because he held a prominent position at an American company.
Calling him the Arab Spring's instigator is an insult to Egyptian activists and organizers, not to mention the revolutionaries in Tunisia.
Fuck a prominent position. He doesn't have a prominent position, and every single large exec would open their mouth when their entire country is being destroyed.
Fuckin' hell HN. As an Arab, I'm severely disappointed that everyone forgot the reason the Arab Spring started was because a 26 year old burned himself alive because he couldn't afford to live. Not some social media savvy guy from google.
So whats the lesson? To me it's pretty simple. You want change learn to do it the right way. Gandhi, MLK and Mandela didn't burn themselves and get change over night. And guess what, being media savvy is how you make change happen. There are to this day people who will call those three characters the most media savvy men of their time.
If marketing can sell Coke, Donald Trump and Kim Kardashian it can be used to sell other things too. Positive things. Constructive things. To pretend without media savvy your message will get out and have influence is highly misguided in this day and age.
What fucking media and marketing are you even talking about? I am a Tunisian citizen and I have never heard of this guy until these last couple of days.
Calling him the Arab Spring's instigator is an insult to Egyptian activists and organizers, not to mention the revolutionaries in Tunisia.